Education

This session explores how identifying and communicating your business’s “why” can transform everything from marketing to hiring to long-term strategy. Many small business owners feel stuck, overwhelmed, or spread thin - not because they lack effort, but because they lack clarity of purpose. By returning to the core reason your business exists, you create direction, […]

Know Your Customer, Grow Your Community: How to Attract, Serve, and Keep the Right Audience Order your tickets HERE! Topic Description: Understanding your audience is the foundation of effective marketing, sales, and customer experience—but many small business owners are still trying to speak to “everyone.” This session helps entrepreneurs clearly identify who their ideal customer […]